
Asos
Fashion

There is no single ASOS discount code for every order, so delivery at £4.50, returns and cashback decide what you really pay. This guide collects the confirmed delivery, returns and payment rules and the Soleback cashback rates read on 28 October 2026.
Olivia
On 28 October 2026 there is no single ASOS discount code that works on every order: the ASOS shop card on Soleback lists no verified code, ASOS publishes no percentage for its new-customer offer in the UK, and the one confirmed permanent discount is 10% for students. Through Soleback you can earn up to 1.5% cashback (read on 28 October 2026: 1.5% for new customers, 1% as a second rate and 0.5% for purchases in the app), and UK standard delivery costs £4.50, free over £40. On Trustpilot the shop scores 1.7 from about 192,000 reviews (read on 28 October 2026).
Note: the links to ASOS in this article are affiliate links. If you buy after clicking, Soleback may receive a commission, which we pass on to you as cashback.
ASOS is a British online fashion and beauty shop. According to the shop description on Soleback it was founded in London in 2000 and carries more than 85,000 products. ASOS's own Black Friday page speaks of more than 850 brands alongside its own labels such as ASOS DESIGN, COLLUSION and Topshop. Trainers and sportswear from adidas, Nike, New Balance, Converse and Puma sit next to Timberland, Dr Martens and Crocs.
On 28 October 2026 the Soleback card for ASOS says that no discount codes are available at the moment. The header of the same card still shows a counter of five codes, so two places on one page disagree. Our conclusion: the counter is out of date, because the list itself is empty.
ASOS sets the rules itself: one code per order, no codes on Brand Partner items, delivery charges or gift vouchers, and a return can reduce your refund if the order stops meeting the code's conditions. Codes appear on the site, on social media and sometimes in newsletters.
In practice that means:
ASOS pages say newsletters may carry codes, but they state no first-order or newsletter percentage, minimum spend or expiry. We therefore treat all of these as not confirmed. The birthday benefit belongs to ASOS.WORLD members and needs an account; the percentage is not confirmed. The Black Friday page adds that app users and newsletter readers hear start details first.
ASOS offers students 10% off, verified through SheerID within up to 48 working hours. You need an account (guests are not eligible) and must be over 16 in full-time or part-time education, which includes apprenticeships. Members of UNiDAYS, Student Beans, TOTUM and Apprentice Extra can enter their own codes. The student discount is not valid on Black Friday deals. The detailed exclusions sit in separate terms that we did not read for the UK.
Coupon sites show codes and promises that we could not find on ASOS pages. We do not repeat their codes, and our three findings from 28 October 2026 are these:
The women's sale carries a banner with savings of up to 80%. Sections include Winter essentials, Coats & Jackets, Dresses, Jeans, Trainers and Last chance to buy, plus price bands: Sale under £10, under £15, Autumn under £20 and Bestsellers under £40.
Prices read on 28 October 2026 in the sale (they can change):
The Soleback card does not list sale purchases among the cases where cashback is withheld. The exceptions from the card are in the cashback section below.
ASOS has announced Black Friday on 27 November 2026, running through Cyber Monday on 30 November. The page was last updated on 17 September 2026. It promises huge discounts across more than 850 brands, gives no percentage, and says the exact start time is not announced, with app users told first. Three findings:
The Black Friday page says app users hear the start details first, but we could not confirm a specific app-only discount, because the app page did not load. The Soleback card has a separate 0.5% rate for app purchases and lists purchases made in the app among the cases where cashback is not credited. In practice: if you want cashback, order in the browser session in which you activated it, not in the app.
Data from the ASOS UK help pages, read on 28 October 2026:
A fee can appear despite the threshold because Instant delivery is not covered by Premier. Whether the £40 threshold is measured before or after discounts is not confirmed on the pages we read.
Six things ASOS states about fulfilment:
After you order you cannot change items, address, delivery option or payment. In My Orders you can cancel a Standard order within 60 minutes. Next Day, Instant and Standard or Express to an InPost locker allow 15 minutes, Brand Partner items 10 minutes and gift vouchers 30 minutes. Nominated Day can be cancelled up to 2 days before the chosen date. Guest orders cannot be cancelled. After the window you can cancel the whole order within 14 days of receipt or return it.
You have 28 days from delivery (from the last parcel of a multi-parcel order). Returns are free if the item is in original condition and meets the fair use policy. The exceptions:
How to return: My Orders, then Create Return, then drop off at the chosen point with the QR code from your email. Some carriers need a printed label, and collection can be booked on a page we did not read. Items must be unworn with tags and original packaging. Hygiene exclusions cover opened Face + Body items, underwear and swimwear with a broken seal, pierced jewellery and face coverings.
A parcel can take up to 10 calendar days to reach the warehouse, and then up to 10 working days for the money to reach your account. The returns policy page says ASOS aims to refund within 14 days of receiving the item, so the two statements differ. The delivery fee is refunded if you return the whole order within 14 days. ASOS can offer an instant voucher, but not always.
ASOS exchanges an item only for a different size ("too big" or "too small") or colour, and only if it is in stock. You must send the old item back within 14 days of the request. Exchanges are not available for guest orders, Brand Partner items, swimwear and underwear.
Premier costs £4.95 for 3 months or £9.95 for 12 months and needs an ASOS account. It gives free Standard delivery on all orders and free Next Day and Nominated Day on orders of £15 or more after discounts. Instant delivery is not covered. You cannot buy or renew Premier with a return rate above 70% across 3 or more orders. Auto-renewal terms are not confirmed.
ASOS lists Visa, Mastercard, American Express (not on Brand Partner items), Clearpay, Google Pay, Apple Pay, PayPal and Klarna. Some methods involve a soft credit check, and checkout shows what is available. Klarna terms and the use of gift vouchers as a payment method are not confirmed.
We confirmed no permanent ASOS shop in the UK. Retail Gazette reported in June 2026 that ASOS is looking for a first permanent London site, and an ASOS spokesperson had nothing to share yet. ASOS has run pop-ups before, but this is reported, not confirmed by ASOS.
Rates from the shop card, read on 28 October 2026 (the card is the global ASOS card):
Terms from the card:
Cashback is not credited when:
The card also shows a last update of 14 August 2026, while its heading says October 2026, so treat the rates as a reading from the date we gave.
Three simple calculations on prices read on 28 October 2026:
Returned items earn no cashback, so only what you keep counts.
Read on 28 October 2026 on the UK page: a score of 1.7 from 191,987 reviews, of which 4,138 are from the last 12 months. We do not publish the star split, because the figures we read did not match the average score.
Praised: the quality, style and range of clothing, sales and discounts, and fast delivery when it works. Criticised most: customer service by chatbot, delays and parcels marked delivered but missing (some reviewers blame the courier Relay), wrong or missing items, slow refunds and vouchers instead of money, and account blocks after claims. Trustpilot notes that ASOS has not replied to negative reviews. Caveat: the themes come from an AI summary and the first page of reviews, not all of them.
Before you order, activate cashback on the shop card on Soleback and place the order in the same session, then look at the promotions and help.








Save on your next purchase
Browse our partner stores for cashback deals and voucher codes
Olivia
Author